| Applied Health
Research:
A Briefing Paper on Knowledge Transfer, Dissemination and Utilization May 2004 Prepared by: Peter West, Senior Consultant peter.west@continuousinnovation.ca http://www.continuousinnovation.ca 1. INTRODUCTION 2.1 What is Knowledge? 3. KNOWLEDGE-RELATED FRAMEWORKS AND MODELS 3.1 An Organizing Framework for
Knowledge Dissemination and Utilization in
Gerontology 4. KNOWLEDGE-RELATED CHALLENGES 4.1 Individuals 4.2 Groups, Organizations and Systems 4.3 Knowledge Processes 4.4. Management Frameworks 4.5. Technologies 5. KNOWLEDGE-RELATED OPPORTUNITIES 6. KNOWLEDGE-RELATED GUIDING PRINCIPLES 7. A GENERIC KNOWLEDGE TRANSFER AND DISSEMINATION PROCESS MODEL 7.1 A Generic Process Model 8. KNOWLEDGE-RELATED PRACTICES 9. ESTABLISHING A SUSTAINABLE, HIGH-PERFORMANCE, APPLIED RESEARCH ENVIRONMENT (SHARE) 9.1 Key Activities 9.2 Inputs 9.3 Actions 9.4 Supports 9.5 Outputs APPENDIX A – WEB-BASED GLOSSARIES APPENDIX B – A SAMPLING OF WEB-BASED RESOURCES * Client and Stakeholder
Engagement APPENDIX
C - ABOUT CONTINUOUS INNOVATION AND PETER WEST
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1.
INTRODUCTION [Back
to the Table of Contents]
Applied health research seeks to positively influence health policy-making, decision-making and practice through the provision of new, relevant, understandable and usable knowledge (evidence). Some knowledge is conducive to being explicitly codified and captured in media such as pamphlets, research reports, clinical guidelines, journal articles, and books, or communicated directly in exchanges such as, dialogues, consultations and presentations. Other knowledge is more tacit and difficult to articulate. Its emergence is situational and context-sensitive and may be heavily influenced by insight, intuition, interpretation, perception, aptitude or past experience or learnings. Experts are individuals that know precisely when, why, and how to apply highly specialized knowledge. Knowledge dissemination is a one-way process that focuses on linking individuals with materials, which facilitates the delivery of explicit knowledge. In contrast, knowledge transfer is a two-way process that is focused on engaging individuals in interaction, which encourages the exchange of tacit and explicit knowledge. There are a number of knowledge transfer frameworks that have been designed specifically for applied health research. Common to them all, is the need to carefully understand the contexts and interrelationships surrounding what knowledge is to be transferred, by whom, to whom, by what mechanisms, and with what effect. There are many challenges associated with knowledge. At the level of the individual – identity, language, awareness, attention, time, accessibility, motivation, assumptions and habits are some of the factors that influence receptivity to knowledge. For groups, organizations or systems – relationships, complexities, cultures, communities and networks impact the availability and flow of knowledge. Change and innovation stimulate new knowledge. Projects provide an organizing framework for the production of knowledge. Some of the benefits that arise from paying greater attention to knowledge include: an increased awareness and understanding of the strategic value of knowledge; focused attention on stakeholders and their role in the knowledge life cycle; greater assurance that the right knowledge is being applied by the right individuals in the right places at the right times; optimized resourcing and alignment of supporting processes and infrastructures; and enhanced capacity for effective action. A number of principles should guide your knowledge journey. Trust and respect are essential for effective working relationships. Each stakeholder has a unique perspective, respect it. Stakeholder time and attention are precious commodities, call upon them intelligently. Capacities for early engagement and sustained interaction with stakeholders must be nurtured, commit the necessary time and resources. Diversity and interdisciplinarity strengthen creativity and innovation, strive for inclusion. A generic model for knowledge transfer and dissemination incorporates four interdependent processes: collaboratively determining the right research questions; cooperatively conducting the right research activities; jointly synthesizing and communicating the research findings and objectively determining research outcomes. The model must include, and be responsive to, all stakeholders. It must also be supported by a sustainable infrastructure. A broad range of practices complement the model. Translating the model into a sustainable, high-performance, applied research environment (SHARE) requires that attention be paid in four areas: inputs (e.g., stakeholders needs, environmental scans, strategic priorities, strategies, plans, budgets, proposals, and projects), actions (e.g., strategic initiatives, targeted research, products, services, etc.), supports (e.g., learning, scanning, collaborating, communicating, networking, and governing) and outputs (informed policy-making, evidence-informed practice, improved health outcomes, etc.). Factors that are critical to the success of SHARE include: knowledge is broadly recognized as a strategic asset; processes and practices optimize the knowledge life cycle; stakeholders are actively involved throughout the research cycle; usable knowledge is available when and where it is needed; and performance and outcome measures provide critical feedback about how knowledge is being created, transferred and used. This paper was produced while working
under contract with Dr. David Pedlar, the Director of the newly formed
Research Directorate at Veterans Affairs Canada |
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2. KNOWLEDGE-RELATED CONCEPTS [Back to the Table of Contents] A basic review of knowledge-related concepts will promote a common language and provide a foundation that the remaining sections will build upon. 2.1 What is Knowledge? A common approach that is used when describing knowledge is to place it in a hierarchy – comparing it to data and information. Clarke et al1 provide the following hierarchy:
One can find many variations of the data-information-knowledge hierarchy in the literature. Snowden2 explains the problem with any hierarchical approach to representing knowledge – "knowledge is the means by which we inform, not a higher order of information." Allee3 defines knowledge as "the state of knowing. Variously defined in the knowledge management field as the capacity to act and the process of knowing. Also, familiarity, awareness, or understanding gained through experience or study (p. 264)… every aspect of knowing is interdependent … every aspect of knowledge or knowing has a corresponding learning activity that supports it. Since learning is demonstrated by improved performance, each learning mode supports a different performance focus. (p. 254 – 257)." Allee integrates these concepts in the Knowledge Complexity Framework (see Table 2.1a).
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Table 2.1a: The Knowledge Complexity Framework |
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ARCHETYPE |
LEARNING |
ACTION |
PERFORMANCE |
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DATA |
Instinctual Learning |
Feedback Immediate Moment Consciousness: Awareness |
Data – Receiving input, registering data and variations without reflection |
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INFORMATION |
Single-loop Learning |
Efficiency Very Short (Present-Now) Consciousness: Physical Sentience |
Procedural – Conforming to standards or making simple adjustments and modifications. Focus is on developing, following and completing tasks |
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KNOWLEDGE |
Double-loop Learning Self-conscious Reflection – A larger perspective that involves evaluation and modification of the goal or objective as well as design of the path or procedures used to get there. Learning requires self-conscious reflection |
Effectiveness Time Perspective: Consciousness: |
Functional – Evaluating and choosing between two or more alternative paths. Goals are effective action and resolution of inconsistencies. Focus is on effective work design and engineering aspects, such as process redesign |
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MEANING |
Communal Learning |
Productivity Time Perspective: Consciousness: |
Managing – |
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PHILOSOPHY |
Deutero Self-organizing – Integrative or systemic learning seeks to understand dynamic relationships and nonlinear processes, discerning the patterns that connect, including archetypes and metaphors. Requires recognition of the embeddedness and interdependence of systems |
Optimization
Consciousness: |
Integrating – Understanding and managing sociocultural system dynamics. Focus is on the ability to adapt to a changing environment. Comprises long-range forecasting, development of multilevel strategies, and evaluating investments and policies with regard to long-term success |
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WISDOM |
Generative Learning Value-driven – Learning for the joy of learning, in open interaction with the environment. It involves creative processes; heuristic, open-ended explorations; and, a profound self-questioning. Allows for the discovery of one’s highest capabilities and talents, purposes, and intentions |
Integrity Time Perspective: Consciousness: |
Renewing – |
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UNION |
Synergistic Connection – Learning integrates direct experience and appreciation of oneness or deep connection with the greater cosmos. Requires contemplative processes that connect personal and collective purpose to the health and well-being of the larger community and the environment |
Sustainability Time Perspective: Consciousness: |
Union – |
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Goleman5 et al identify two emotional intelligence competencies and their associated domains (see Table 2.1b).
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Table 2.1b: Emotional Intelligence Competencies and Associated Domains |
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COMPETENCIES |
ASSOCIATED DOMAINS |
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Personal
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Self-awareness: |
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Self-management: |
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Social
How We |
Social Awareness: |
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Relationship Management: |
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Cognition refers to mental processes that facilitate: our ability to think, learn and remember; how we know and understand the world, process information, make judgments and decisions; and, how we describe our knowledge and understanding to others. Physicality refers to the body’s ability to receive and respond
to stimuli. Knowledge has been subdivided into two categories: explicit and tacit. Allee3 defines explicit knowledge as "knowledge that is codified and conveyed to others through dialogue, demonstration, or media such as books, drawings, and documents ... conveyed from one person to another in systematic ways … communicated through movement, facial expression, and any symbolic language such as words, mathematics, drawings, and stories." Allee3 defines tacit knowledge as "context-specific … deeply personal experiences, aptitudes, perceptions, insights, and know-how that are implied or indicated but not actually expressed … centered around ‘mental models’ that we carry internally." Lemon7 et al use explicit-tacit and individual-collective dimensions to explain the psychological and behavioral aspects of knowledge:
Pfeffer et al describe five factors that create gaps between knowing and doing: talk as a substitute for action, memory as a substitute for thinking, fear as an impediment to acting, measurement as an obstruction to judgment, and internal competition as a source of enemies (see Table 2.1c).
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Table 2.1c: The Knowing-Doing Gap |
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The Gaps |
Sources of Gaps |
How to Avoid Them |
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Talk as a |
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Memory as a |
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Fear as an |
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Measurement |
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Internal Competition as a Source of Enemies |
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Nutley et al9 provide a framework that helps to explore the factors that influence the transition from knowing to doing – within the contexts of research utilization and evidence-based practice. It is comprised of six interrelated categories, the:
In summary, the highly contextual, largely emergent, and inherently social nature of knowledge points to a need to facilitate access to just-in-time knowledge. Snowden10 believes that the focus of attention should be on devising ways to accelerate the natural flow of knowledge, such as, the use of narrative databases, apprentice systems, expert locator systems and social network stimulation. Davenport et al11 achieved just-in-time knowledge by "bak[ing] specialized [clinical] knowledge into the jobs of skilled workers [clinicians] – mak[ing] the knowledge so readily accessible that it can’t be ignored … [and] embed[ding] it into the technology that knowledge workers use in their jobs." They caution that embedding knowledge into everyday work processes is time consuming and expensive, so it must be targeted at the workers and work processes that have the greatest value and impact. 2.2 What is Knowledge Transfer?Knowledge transfer is both a process and a practice. As a client-specific process, the Canadian Health Services Research Foundation defines knowledge transfer as "a process by which relevant research information is made available and accessible for practice, planning, and policy-making through interactive engagement with audiences and supported by user-friendly materials and a communications strategy that enhances the credibility of the organization and, where relevant, reinforces key messages from the research."12 In this context, knowledge transfer relies heavily upon client engagement and interaction to communicate applied research findings:
The key factors that impact client-specific knowledge transfer13 are the kind of knowledge being transferred (e.g., easily communicated vs. heavily reliant upon extensive and/or specialized prior knowledge), the transmitter of the knowledge (e.g., motivated and capable of sharing the knowledge), the intended receivers of the knowledge (e.g., receptive and able to understand and act upon the knowledge), and the complexity of the associated transfer activity (e.g., simple conversations vs. advanced training). As a research-wide practice, knowledge transfer draws upon a set of deeply embedded organizational values (e.g., trust, fairness, teamwork, community, open communication, continuous learning, etc.) and individual behaviors (e.g., productive inquiry, timely and proactive sharing, etc.) to enhance the availability and exchange of relevant knowledge. Landry et al14 identify three knowledge transfer models:
The interaction model is the preferred vehicle for knowledge transfer. Jacobsen et al15 identify five interrelated domains of organizational policy and practice that may promote university-based researcher engagement in knowledge transfer:
Nonaka et al16 provide a model for converting (or transferring between) tacit and explicit knowledge:
Although the Nonaka model has been referenced extensively, recent work of Glisby17 and Fong18 suggest that Japanese culture, language, values and management practices heavily influence it. As a result, the authors strongly recommend that the model be used only as a guide to understanding knowledge processes – and not as a vehicle for implementing knowledge processes. 2.3 What is Knowledge Dissemination?The Canadian Health Services Research Foundation defines knowledge dissemination as "a [one-way] process through which target groups are made aware of, receive, accept and use information and other interventions over a period of time"12 It relies upon the medium to communicate applied research findings:
The key factors that must be considered when disseminating knowledge are the demographics of the audience (e.g., needs, values, language, etc.), the form and function of the message (e.g., clear, concise, consistent, tangible, compelling, action-oriented, etc.) and the processes and expectations associated with its delivery (e.g., multiple exposures to enhance retention, a trusted messenger, etc.). Elliot et al19 view dissemination as "a process (e.g., enhancing commitment and capacity) and an outcome (e.g., levels and types of programming)." They reference Steckler’s definition of the process of dissemination "calculated and active efforts to influence the diffusion process … the actions taken to facilitate the diffusion of innovative health promotion programs from one locale to another" and Johnson’s definition of dissemination research "the study of the processes and variables which determine/influence the adoption of health promotion and disease prevention-related knowledge, interventions and practices by various stakeholders." They identify four factors that affect dissemination:
They also investigated the link between dissemination and organizational capacity and formulated two frameworks:
Kegler et al20 caution that "the relationship between capacity and dissemination is bi-directional, quite complex, and may vary across different types of organizations and different objects of dissemination." They question the completeness of the definition of organizational capacity, suggesting that leadership and formal, informal and internal social networks play an important role. They suggest that the capacity continuum (individual, organizational) should include family and neighborhood. They also state that it is important to differentiate:
Pringle et al21 use the four elements of the Dynamic Network framework (synergistic specialization, brokerage, coordination and broad access information systems) to characterize five networks that were studied:
van der Bij et al22 reviewed the literature and listed the following factors as enhancers of knowledge dissemination:
The National Center for the Dissemination of Disability Research has published two dissemination tools:
Dobrow et al define knowledge utilization, in the context of research utilization – "whereas research utilisation has a more restricted focus on the use of scientifically produced research, knowledge utilisation is broader in scope, including a range of other data and information sources." They go on to say that "this distinction is important when considering ‘evidence utilisation’ as it marks a progression from a rather narrow focus on the utilisation of scientific research, to a broader focus on the utilisation of knowledge, to an unrestrained focus on the utilisation of scientifically and non-scientifically produced information and knowledge in support of a decision." 2.5 What is Knowledge Translation?The Canadian Institutes for Health26 uses the phrase knowledge translation, which it defines as "potentially includ[ing] all sectors of society and all activities from creation of knowledge to its application to yield positive health outcomes. More specifically, knowledge translation is the exchange, synthesis and ethically-sound application of researcher findings within a complex system of relationships among researchers and knowledge users. In other words, knowledge translation can be seen as an acceleration of the knowledge cycle; an acceleration of the natural transformation of knowledge into use." Ho et al27 specify four factors that influence the success of knowledge translationA:
Ho also identifies four knowledge translation archetypes:
Davis et al28 believe that knowledge translation, can succeed in bridging the gap between what is known and what is practiced. In comparison to educational strategies "knowledge translation both subsumes and broadens the concepts of CME [Continuing Medical Education] and CPD [Continuing Professional Development] and has the potential to improve understanding of, and overcome the barriers to, implementing evidence based practice." Five factors contribute to knowledge translation’s success in effecting change:
_________ 2.6 What is Knowledge Management? Knowledge management seeks to optimize
the knowledge lifecycle, from knowledge creation to knowledge
divestment, through the engagement of the right people, processes,
practices and structures. The processesB associated with
knowledge management are depicted in Figure I. |
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FIGURE I: THE
KNOWLEDGE MANAGEMENT PROCESS |

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Health Canada29 uses the following operational definition for knowledge management –"a departmental strategy for ensuring that health knowledge is identified, captured, created, shared, analyzed, used and disseminated to improve and maintain the health of Canadians." Snowden30 states that knowledge management is "fundamentally about creating self-sustaining ecologies in which communities and their artifacts can organically respond to, and confidently proact with, an increasingly uncertain environment" and that its purpose is "to improve the effectiveness (not efficiency) of decision-making and to create the conditions for innovation." Snowden31 also captures the challenges of managing knowledge in the following heuristics:
_________ Applied research has as its objectives the creation of new knowledge (evidence) – or the refinement of existing knowledge – that responds to a specific need that has been identified by, or in consultation with, interested stakeholders. It promotes informed sense-making, policy-makingC, decision-making and action, based upon evidence. For example, Lavis et al32 examined the role of health services research in public policy making. They created a typology of four functional categories of policy:
The explicit (e.g., solving a specific problem, justifying a position/action) and non-explicit (e.g., enlightenment) use of cited research was explored at different stages of the policy process – prioritization, policy development and policy implementation. The influence of cited research was assessed according to a three-category political science framework – ideas (e.g., based upon research, other information, stakeholder values) interests (e.g., objectives, perceptions of impact) and institutions (e.g., policy legacies, processes, pressures, approvals). In the policy prioritization stage, policy maker interests and institutional legacies appeared to exert the greatest influence. In the policy development stage, the influence of ideas, interests and institutions was evenly distributed. In general, cited research may have its greatest impact at the level of professional or technical ‘content-driven’ decision making. Nutley33 suggests that evidence-informed or evidence-aware better represent the role and influence of research in policy making (as opposed to evidence-based). The author identifies three challenges and cites related responses:
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Researchers have developed a number of frameworks and models that are designed to guide the integration and application of knowledge-related concepts. 3.1 An Organizing Framework for Knowledge Dissemination and Utilization in GerontologyAs a rationale for the need to establish an organizing framework, Farkas et al34 identify three impediments to the transfer of research finding:
They summarize recent research in this area with the following statements:
The organizing framework is comprised of four strategies: exposure, experience, expertise, and embedding – each targeted at researchers, providers, administrators, and consumers:
Stakeholder-specific examples are presented in Table 3.1.
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Table 3.1: Stakeholder-specific Examples for Each Organizing Strategy |
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Stakeholders |
Strategies |
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Exposure |
Experience |
Expertise |
Embedding |
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Researchers |
- Articles |
- Mentorship |
- Internships |
- Ongoing Availability |
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Providers / |
- Conferences |
- Videos |
- Manuals |
- Programmatic |
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Consumers / |
- Popular Media |
- Role Models |
- Manuals |
- Ongoing Support |
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The authors cited three benefits from using the organizing framework, researchers:
Lavis et al46 provide an organizing framework for a knowledge transfer strategy that is comprised of five questions:
Research findings must be translated into actionable messages. Empirical research on managerial and policy decision making suggests that research that communicates "ideas" is better received that research that simply generates "data." The messages that arise from individual studies can be very different from messages that are derived from systematic reviews of available research.
Researchers must identify the target audience for a given research message. The accompanying knowledge transfer strategy must be sensitive to the kinds of decisions that the target audience will be expected to make and the environment in which those decisions are made. Typically, it takes researcher considerable time and money to clearly understand the decision-making environment of the target audience. Three sub-steps are proposed:
Credibility, of both the messenger and the receiver, plays an important role in knowledge transfer. Becoming an effective messenger takes considerable time and skill.
Interactive engagement is essential. To optimize interaction, decision-makers need to nurture a research-attuned organizational culture, while researchers need to sustain a decision-relevant organizational culture.
Performance measures should be established. They should be based upon research objectives and audience impacts. It is critical that the measurements reveal "how" research knowledge is being used (not just "whether" it is being used). The authors describe three types of use:
Ho et al27 believe that an effective knowledge translation strategy must address the following questions:
"Realistically, researchers will find that their outcome knowledge often requires the enactment of both individual and system changes in order to create lasting effects."
"Knowledge emerging from each of the four pillars of research (basic science research, clinical research, health policy research and population health research) warrants a distinctly different KT [knowledge translation] strategy. One of the factors to consider is whether the research outcome validates previous experience, contradicts current practice, or represents a new discovery."
"Even if new knowledge is universally applicable, differences are noticeable among the cultures receiving the benefits of such new knowledge. Political, economical, geographical, and healthcare system cultures are but some of the highly influential factors that lead to variable uptake of the same knowledge."
"The readiness of an individual or system to change and accept knowledge is another important issue to consider when choosing KT interventions. Adult learners go through stages of learning and change … ICTs [information and communication technologies] may present themselves as a double-edged sword … technically savvy … technically challenged"
"KT strategies, while in force, may lead to evidence of knowledge and skills uptake and application. How can we ensure that, beyond the active KT strategy deployment, the individuals and system will continue to maintain and sustain the adoption of the innovation into everyday practice?"
"It is fundamental to note that KT is an iterative process that demands two-way flow information and knowledge. Researchers may generate new knowledge, but once this information is taken up by practitioners and systems, the KT loop must be pursued and ‘closed’." Jacobsen et al35 have designed a knowledge translation framework that enables a researcher or other knowledge disseminator to take into account the context of an intended user group. The framework is comprised of a series of exploratory questions organized in five domains, the:
The authors suggest four framework adoption strategies for researchers:
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4. KNOWLEDGE-RELATED CHALLENGES [Back to the Table of Contents] If not understood and addressed, knowledge-related challenges can create temporary obstacles or permanent barriers to the transfer, dissemination and utilization of knowledge. Knowledge-related challenges are grouped into the following categories:
A sampling of knowledge-related challenges associated with individuals, operating in physical and/or virtual space, is presented below: 4.1.1 IdentityKurtz et al37 emphasize that we each have multiple identities (e.g., as individuals – parent, sibling, child, manager, team member, specialist, etc.; as a member of a collective – families, disease/disorder groups, special interest groups, professional associations, networks, communities, etc.). An individual’s behavior is context-based, and influenced strongly by identity. Dixon38 reminds us that what we know is directly linked to our perception of who we are – "I am what I know." Failure to understand the role identity plays can have an adverse impact on knowledge transfer, dissemination and utilization 4.1.2 Language Specialized Vocabularies: Every discipline, organization and group develops its own formal and informal ‘operating’ vocabularies – a kind of working ‘shorthand’. While this enhances internal capacity for understanding and rapid exchange of ideas, information and knowledge, it can complicate external capacity for understanding and exchange. In the context of the journey from research to policy, Des Rosiers39 reminds us that "the idea or concept must become part of the language of the decision makers and problem solvers, not just of academics." Generational Vocabularies: Language varies greatly across generations (e.g., Nexters, Xers, Boomers, and Veterans)40. Misinterpretations are common and translation can be complicated. Language Choices: Kegan et al41 demonstrate that by paying attention to the way that we speak to ourselves and to others, we can dramatically enhance our capacity for effective communication and collaboration. A summary of language choices is presented in Table 4.1.2. |
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Table 4.1.2: Language Choices |
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Complaint |
Commitment |
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Blame |
Personal Responsibility |
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Resolutions |
Competing Commitments |
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Assumptions that Hold Us |
Assumptions that We Hold |
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Prizes and Praise |
Ongoing Regard |
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Rules and Policies |
Public Agreement |
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Constructive Criticism |
De-constructive Criticism |
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Failure to communicate in a positive manner and in the preferred vocabulary of your stakeholders can have an adverse impact on knowledge transfer, dissemination and utilization. 4.1.3 Awareness O’Dell et al42 developed a matrix that represents the range of possibilities associated with our awareness of what we know and don’t know (Table 4.1.3). Even in cases where we know what we
know, we may not be aware that the knowledge we possess could benefit
others or that the knowledge that others possess could benefit us. |
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Table 4.1.3: Awareness |
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WHAT |
Know |
Don’t Know |
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Know |
(A) We Know |
(B) We Know |
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Don’t Know |
(C) We Don’t
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Failure to put in place processes and practices that strengthen our, and other’s, awareness can have an adverse impact on knowledge transfer, dissemination and utilization. 4.1.4 Attention Attention is closely linked with awareness. Davenport et al43 identify six types of attention (see Table 4.1.4). Failure to present stakeholders with compelling choices that positively motivate them to act can have an adverse impact on knowledge transfer, dissemination and utilization. |
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Table 4.1.4: Types of Attention – Paired Opposites |
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DRIVER |
MODE OF ATTENTION |
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Choice |
Voluntary: Based upon relevance, value, interest, etc. (e.g., physical exercise) |
Captive: Dictated;
mandatory |
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Motivation |
Attractive: Attraction to positive experiences (e.g., personal enlightenment) |
Aversive: Avoidance of negative experiences (e.g., unethical behavior) |
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Proximity |
Front-of-mind: Conscious, focused, and explicit (e.g., delivering a presentation) |
Back-of-mind: Subconscious, automatic, and implicit ; routine (e.g., travel route home) |
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4.1.5 Access Foote et al44 describe four dimensions for accessing and contributing to group knowledge:
Making time for knowledge-related activities can be a challenge:
Failure to factor in the time demands and constraints of stakeholders can have an adverse impact on knowledge transfer, dissemination and utilization. 4.1.7 Inferences and AssumptionsInferences: There are times when deductive or inductive reasoning are used to draw a conclusion about something that is known or assumed. Argyris49 uses the "Ladder of Inference" to describe how increments in abstraction can lead to misguided beliefs. The increments (rungs) include:
Assumptions: There are times when we take for granted that something is known. Dixon27 suggests that failure to explore the assumptions that may be embedded in a knowledge seeker’s question (its context) may impede the effectiveness of the transfer of knowledge. Mental models refer to deeply held beliefs, assumptions, generalizations (which may include pictures, images and stories) that influence how one understands one’s workplace, the world around one - and takes action. They can be thought of as one’s filters for reality. They may also block you from seeing new patterns.61 Failure to recognize the potential influences of inferences, assumptions or mental models can have an adverse impact on knowledge transfer, dissemination and utilization. 4.1.8 Motivation Intrinsic motivators refer to one’s desire to learn or act based upon a dedication to personal mastery and growth, or a strong commitment, curiosity, or interest in the something. von Krogh51 suggests that intrinsic motivators are a prerequisite for sharing knowledge. Dixon38 suggests that individuals feel a strong sense of "personal ownership" over the knowledge they create. While the work product of that knowledge (e.g., documents, plans, products, etc.) belongs to the organization and the individual is contractually obliged to share it, the individual’s knowledge is shared more out of a sense of generosity than obligation - "it is shared as a gift." Extrinsic motivators refer to one’s desire to learn or act based upon the potential for a tangible reward, such as, money, time off, advancement, etc. These kinds of motivators may produce effective knowledge sharing behavior in the short-term, but they have been shown to be ineffective over the long-term.52 Failure to understand what motivates your stakeholders, or how you can motivate them, can have an adverse impact on knowledge transfer, dissemination and utilization. 4.1.9 Patterns & HabitsIndividuals make sense of the world around them by detecting patterns (consciously and subconsciously).37 They also draw upon a set of established patterns to interact with the world around them. Stored patterns effectively entrain our thinking and behavior. When a situation matches a stored pattern, past experience usually dictates our response. Pattern entrainment can obstruct our ability to accept and assimilate new, or revised, knowledge. Covey53 defines habits as "the intersection of knowledge [what to do], skill [how to do] and desire [want to do]." Habits are formed over time and once formed, are difficult to change. Covey describes seven habits that promote effectiveness:
Ignoring the factors that guide pattern recognition and habit formation can have an adverse impact on knowledge transfer, dissemination and utilization. 4.1.10 Sense-makingWeick54 describes individual sense-making as being "about such things as placement of items into frameworks, comprehending, redressing surprise, constructing meaning, interacting in pursuit of mutual understanding and patterning. It is not synonymous with interpretation or decision making … there is a strong reflexive quality to the process." Weick frames sense-making as:
Craig-Lees55 describes the implications of these characteristics for data collection and analysis:
Weick believes that organizational sense-making occurs as a results of four interlocked processes:
Snowden31 has developed Cynefin, a sense-making framework that encompasses four domains: known, knowable, complex and chaos. Underestimating the individual and organizational complexities associated with sense-making can have an adverse impact on knowledge transfer, dissemination and utilization. 4.1.11 ExpertiseIt is acknowledged that as expertise accrues, there is a concomitant increase in the level of mental abstraction and simplification of the respective knowledge56. This high-level abstraction may make it difficult for an expert to transfer their knowledge, even if they are strongly motivated to do so. Failure to put in place processes and practices that compensate for abstraction and simplification can have an adverse impact on knowledge transfer, dissemination and utilization. 4.2 GROUPS, ORGANIZATION AND SYSTEMSA sampling of knowledge-related challenges that are associated with groups or organizations, interacting in physical and/or virtual space, is presented below: 4.2.1 Complicated and Complex Problems & SystemsGlouberman et al57 explain that:
They describe the differences between
complicated and complex systems (see Table 4.2.1a) and four sets of
health-related tensions (see Table 4.2.1b). |
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Table 4.2.1a:Complicated Systems vs. Complex Systems |
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COMPLICATED |
COMPLEX |
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Theory |
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Causality |
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Table 4.2.1b: Four Sets of Tensions |
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TENSIONS |
vs. |
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Knowledge |
Specialized |
General |
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Professional |
Lay |
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Raising Professional Boundaries |
Lowering Professional Boundaries |
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Evidence-based |
Experience-based |
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Instrumental |
Hands-on |
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Data-based |
Narrative-based |
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Allopathic Medicine |
Homeopathic Medicine |
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Economic |
Sustainable |
Unsustainable |
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Public |
Private |
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Individual |
Population |
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Quality |
Efficiency |
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Smooth Running |
Battles Against Disease |
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Governance |
Centralized |
Decentralized |
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Competition |
Collaboration |
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Rational Planning |
Self-organizing |
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Structural Change |
Relationship Development |
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Strict Accountability |
Self-accountability |
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Hierarchical |
Flat |
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Federal |
Provincial |
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Institutional |
Institutional Focus |
Patient Focus |
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Institutions |
Communities |
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Individual |
Collective |
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Standardized |
Customized |
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Primary |
Acute |
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Risk Avoidance |
Risk Management |
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In response to increasing levels of change, uncertainty, complexity and anxiety in the work environment, Alex and David Bennet59, of the Mountain Quest Institute,E developed the Intelligent Complex Adaptive System (ICAS) model and potential ICAS structures. In the ICAS model, systems and complexity thinking help to shape an organization that emphasizes:
In combination, these characteristics promote timely organizational intelligence and high performance. Failure to understand the fundamental
differences between (and implications of) simple, complicated and
complex problems & systems, and to adjust your thinking, actions
and processes can have an adverse impact on knowledge transfer,
dissemination and utilization. Culture plays an important role in knowledge processes. Organizational Culture: Organizational culture reflects the:
Smith et al60 describe the influence culture has on knowledge:
Brown et al61 remind us that organizational culture varies with the practices of the organizational units that may be found on the organization chart. The "Not Invented Here Syndrome"62 is an extreme example of embedded obstructive behavior. Knowledge hoarding, another counterproductive behavior, may be limited to the controlling personalities of a small number of individuals or it may be widespread and deeply embedded in the culture. Commonly reported reasons for knowledge hoarding63 are listed in Table 4.2.2a,b.
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Table 4.2.2a: Reported Causes of Knowledge Hoarding |
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Table 4.2.2b Additionally Cited Causes |
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Dixon38 frames knowledge sharing as "voluntary, and appreciation is the reciprocal act." Failure to nurture a knowledge sharing culture, or to understand the influences of national culture, can have an adverse impact on knowledge transfer, dissemination and utilization. 4.2.3 RelationshipsThe social nature of knowledge processes highlights the importance of establishing relationships, encouraging engagement, and promoting involvement. Royle et al67 identify the stages (e.g., identifying, prioritizing, commissioning, designing, managing, undertaking, analyzing, disseminating, and evaluating) and levels of research involvement that consumersF should consider. Consumer involvement is defined as "doing research with consumers rather than to, about, or for consumers." Baxter et al68 provide helpful hints for involving consumers in research (e.g., suggestions about how to make sure that all the relevant people are involved, encourage lay people to become involved in research, work towards sustainable outcomes, involve lay people in all types of research; research techniques, tools for self-reflection, and monitoring and evaluating lay involvement in research). They also identify factors that help or hinder involvement (e.g., knowledge, attitudes, values, diversity, resources and power), present a framework for analyzing balance of participation, provide a matrix that captures the quality of participation and document lessons learned. Hanley et al69 complement the work of Royle67 by framing consumer involvement for the researcher. Ross et al70 focus on the involvement of decision-makers (health system managers and public policy makers) in the research process, and describe the:
The authors make the following recommendations for optimizing decision-maker involvement:
Golden-Biddle et al71 view researcher/decision-maker collaboration from a communicative perspective and identify four key elements:
The authors view partnerships as "social processes consisting of elements of linkage and exchange." They believe that an effective researcher/decision-maker partnership can be demonstrated when "researchers see the value of contextualizing their work … and present, process and interpret research findings together with practitioners, preferably in face-to-face interaction" and "decision-makers see how this work can help them to accomplish their purpose at hand." Goering et al72 propose a four-tiered knowledge "linkage and exchange" model to optimize collaboration between researchers and policy-makers:
Levin et al73 suggest that trustG, 74 is the "magic ingredient" that enables strong relationships to be formed and powerful knowledge sharing practices to flourish. They describe two kinds of trust:
Each type of trust can exist independently or in varying combinations and intensities (e.g., I may be confident that you would be willing to help me with a task [benevolence-based], but I may have no confidence in your ability to the do the task [competency-based trust]). They also found a correlation between knowledge type and trust type. When tacit knowledge was involved, knowledge seekers depended upon high levels of competency-based trust in the knowledge source. With explicit knowledge, knowledge seekers relied on benevolence-based trust in the knowledge source. To facilitate trust in the workplace, they encourage managers to:
They also made a "somewhat surprising discovery," trust can even develop in situations where individuals interact infrequently. Stewart75 believes that in addition to competence, trust is supported by:
Cross et al76 identify four factors that contribute to effective project-based relationships:
Failure to establish and nurture
trusted relationships can have an adverse impact on knowledge
transfer, dissemination and utilization. [Footnote G = Galford et al provide
the following equations: Individual trust = C
+ R + I
Where: C = credibility, R = reliability,
Organization trust = (A1 + A2 + A3) x (A4 + A5)
Where: A1 = aspirations, A2 = abilities, 4.2.4 CommunitiesH Communities can have a dramatic impact on the creation and flow of knowledge. Communities come in many forms: communities of interest, communities of learning, communities of practice, communities of commitment, etc. One type of community in particular – a community of practice77 – is recognized as being essential to the sustainability of knowledge-driven organizations. Saint-Onge et al78 define a community of practice as "a group of self-governing people whose practice is aligned with strategic imperatives and are challenged to create shareholder value by increasing capabilities and improving their practice." They share the following characteristics:
Failure to create the conditions that
enable communities to thrive can have an adverse impact on knowledge
transfer, dissemination and utilization. 4.2.5 NetworksI Ruminez79 describes a network as "consisti[ng] of people who know each other. While not everyone knows everyone else, there is an overall pattern of connection. There is also mutual aid and reciprocity." Shirky80 states that "we are living in the Golden Age of network theory, where sociology, math, computer science, and software engineering are all combining to allow the average user to visualize, understand, and most importantly, rely on the social and business networks that are part of their lives." Cravey et al81 describe six types of knowledge network nodes (related to access to health information):
Cross82 describes five ways that networking can make a positive contribution to knowledge creation and use:
Social network analysis83 is a methodology that is used to map the characteristics of relationships between members of a network. Analysis of the map occurs along four dimensions:
Value network analysis3 is a methodology that is used to map the web of tangible (e.g., patient referrals, medical services, etc.) and intangible (e.g., patient knowledge, medical knowledge, etc.) exchanges for a given network – which is represented as a living system. Value exchange is the focus (not processes). Analysis of the map enables one to answer a range of value-based questions, including:
Failure to take advantage of the
capacity to connect and communicate through networks can have an
adverse impact on knowledge transfer, dissemination and utilization. A sampling of knowledge-related challenges that are associated with knowledge processes is presented below: 4.3.1 Knowledge CreationNonaka et al84 suggest that current economic and organizational theories cannot adequately explain the knowledge creation process. Nonaka describes knowledge creation as a dialectical process – "in which various contradictions are synthesized through dynamic interactions among individuals, the organization, and the environment … Knowledge is created in a spiral that goes through seemingly antithetical concepts such as order and chaos, micro and macro, part and whole, mind and body, tacit and explicit, self and other, deduction and induction, and creativity and efficiency." He proposes a environment called "ba" which is characterized by needs-driven opportunities to resolve individual contextual contradictions through interactions in time and space that rely upon dialogue and synthesis to achieve shared context and situated action. Failure to establish an environment that surfaces and resolves contradictions can have an adverse impact on knowledge transfer, dissemination and utilization. 4.3.2 Knowledge SharingEffective sharing of knowledge is at the core of knowledge transfer, dissemination and utilization. Smith et al60 identify three organizational attributes that sustain a strong knowledge sharing culture:
While considerable attention has been focused on the knowledge provider, Dixon38 points out that little attention has been paid to the knowledge receiver. Absorptive capacity, which refers to the ability of the receiver to connect newly received knowledge to their existing base of knowledge and thereby make sense of the new knowledge, is seen as a key to effective knowledge transfer. Well-developed inquiry skills are essential for knowledge seekers. Failure to understand the needs of the knowledge receiver can have an adverse impact on knowledge transfer, dissemination and utilization. 4.4 MANAGEMENT FRAMEWORKSA sampling of knowledge-related challenges that are associated with management frameworks is presented below: 4.4.1 ChangeHuy et al85 describe 3 types of organizational change, which interact dynamically:
Senge et al86 identify ten challenges associated with the change process:
Resistance can be found in varying degrees in every change process87. The key factors that contribute to resistance include:
Kotter et al88 describe eight factors that facilitate change:
The United States Department of Navy89, recognized as a leader in knowledge management, leverages its knowledge through a twelve-element change strategy:
At the level of the individual, Bateson90 believes that "to thrive under conditions of change, you have to be learning all the time." Anderson et al91 insist that you help individuals to "understand the change, why it is needed, what is expected of them, how it will unfold, and what is in it for them to want to succeed in making the change. If they don’t have this understanding, chances are they will resist the change or even prevent it from being successful. Each will need attention from the change leaders to be engaged, prepared, and supported to succeed." – and they provide a tool to capture the necessary information. The Modernization Agency of the National Health Service92 emphasizes the human dimensions of change. Failure to determine stakeholder preparedness for, and receptivity to, change can have an adverse impact on knowledge transfer, dissemination and utilization. 4.4.2 InnovationJCanada’s Innovation StrategyK defines innovation as "the process through which new economic and social benefits are extracted from knowledge." The American Productivity and Quality Center93 identified 15 characteristics that were common to the way organizations use knowledge management to drive innovation:
Rogers95 believes that the response to an innovation follows a predictable pattern. There are:
Ho et al27 believe that a different knowledge translation approach is required for each of the above groups. Fitzgerald et al re-conceptualize the processes of diffusion and adoption based upon the following key themes:
They conclude that it is the interplay of these factors that determines the pattern of diffusion for a given innovation – there is no single or uniform pattern that applies to all innovations. Denis et al96 revealed five innovation dilemmas. They found that dissemination and adoption of clinical innovations:
They found two factors that increased the probability of clinical innovations being adopted:
Failure to create the conditions that
encourage innovation can have an adverse impact on knowledge transfer,
dissemination and utilization. Footnote K = Canada’s Innovation Strategy (2002) http://napoleon.ic.gc.ca/gol/innovation/interface.nsf/engdocBasic/3.html] 4.4.3 Projects Projects are a central organizing feature in research. The Project Management Institute (PMI)97 defines a project as "a temporary endeavor undertaken to create a unique product, service, or result" and project management as "the application of knowledge, skills, tools and techniques to project activities to meet project requirements." Projects are "accomplished through the use of the processes of initiating, planning, executing, monitoring and controlling, and closing." The PMI Project Management Framework encompasses:
This complex management framework has led Turner et al98 to re-frame projects as "temporary organizations." Matta et al99 believe that many project failures are the result of managing "execution risk" (which focuses on how planned project activities are conducted – avoidance of mistakes), but neglecting "white space risk" (which focuses on correctly anticipating needs, activities and resources – avoidance of gaps in the project plan) and "integration risk" (which focuses on – avoidance of component incompatibilities). Matta describes the benefits of using "rapid-results initiatives", mini-projects that are embedded throughout the primary project plan. Ward et al100 advocate changing "risk management" to "uncertainty management." Their rationale is that the typical perspectives associated with risk are threats and events, whereas uncertainty perspectives are broader, and relate to ambiguity and variability. Snider et al101 advocate for greater attention to the flow of explicit and tacit knowledge in projects. Taking an informal approach to project planning and execution can have an adverse impact on knowledge transfer, dissemination and utilization. 4.5 TECHNOLOGIESL, 102A sampling of knowledge-related challenges that are associated with technologies is presented below: 4.5.1 Information and Communication TechnologiesInformation and communication technologies (ICT) have the potential to enable greater connection and interaction between people (and sharing of resources) – in physical and virtual work or social settings. ICT also facilitates data, information, and knowledge structures and processes. It can reduce or eliminate time and space barriers, and enhance mobility. ICT can be grouped in many ways. Lindvall et al103 provide the following architectural model:
Luan et al104 use the following categories to classify ICT: business intelligence, knowledge base, collaboration, content and document management, portals, customer relationship management, data mining, workflow, search, and e-learning. Eng105 proposes a 5C model for eHealthM:
Wenger106 describes a range of technologies that facilitate communities of practice, which he describes as being the "social fabric of a learning organization"107, and he groups them into the following categories:
Allee3 warns that the usefulness of information technology decreases as the complexity of the knowledge or task increases. Solving complex problems requires advanced thinking skills and access to tacit knowledge, which are currently not well supported by technology. In agreement, Tiwana108 states that "technology helps collect, store, transfer, and distribute information. Information does not necessarily translate into knowledge, for much knowledge is too tacit and too obliviously ingrained in people’s heads to be codified – let alone transferred electronically." Emerging technologies to watch include: narrative databases10, expert locator systemsN, personal knowledge networksO, ambient technologiesP, persuasive technologiesQ, and nanotechnologyR. Failure to address the human side of
technology, or failure to match the technology to individual need and
organizational culture or failure to make it usable (and useful) can
have an adverse impact on knowledge transfer, dissemination and
utilization. [Footnote O = Waves of Information Disruption Due in 2003 – GartnerGroup http://www4.gartner.com/DisplayDocument?doc_cd=111807] [Footnote P = With ambient devices "the physical environment becomes an interface to digital information." For example "chronic disease state management is a complicated mix of monitoring and educating the patient. Ambient’s embedded technology provides a cheaper, more effective way to keep a patient, and a loved one, regularly informed about their own condition. Ambient also connects physicians and patients, dieticians and dieters, trainers and clients, clinical trial administrators and subjects, elderly and caretakers." http://www.ambientdevices.com/cat/index.html] [Footnote Q = Stanford Persuasive Technology Lab – "insight into how computing products -- from websites to mobile phone software -- can be designed to change what people believe and what they do." http://captology.stanford.edu/] [Footnote R = National Heart, Lung, and Blood Institute - Nanotechnology in Heart, Lung, Blood, and Sleep Medicine http://www.nhlbi.nih.gov/meetings/nano_sum.htm]
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5. KNOWLEDGE-RELATED OPPORTUNITIES [Back to the Table of Contents] Each of the challenges described in the previous section represents an opportunity. The opportunities presented in Table 5 are grouped into the following categories: general, knowledge, values, governance, management, culture, clients/stakeholders, application, infrastructure, accountability, performance, measurement, outcomes and value.
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Table 5: Knowledge-related Opportunities |
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General |
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Knowledge |
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Values |
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Governance |
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Management |
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Culture |
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Stakeholders / Clients |
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Application |
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Infrastructure |
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Accountability |
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Performance |
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Measurement |
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Outcomes |
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Value |
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6. KNOWLEDGE-RELATED GUIDING PRINCIPLES [Back to the Table of Contents] The guiding principles that are listed in Table 6 represent a set of foundational statements that should inform the conduct and behavior of the researchers and their stakeholders. The guiding principles are grouped into the following categories: general, knowledge, values, governance, management, culture, clients/stakeholders, application, infrastructure, accountability, performance, measurement, outcomes and value.
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Table 6: Guiding Principles for Knowledge Transfer |
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General |
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Values |
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Knowledge |
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Governance |
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Management |
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Culture |
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Stakeholders / Clients |
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Application |
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Infrastructure |
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Accountability |
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Performance |
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Measurement |
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Outcomes |
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Value |
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7. A GENERIC KNOWLEDGE TRANSFER AND DISSEMINATION MODEL [Back to the Table of Contents] A generic knowledge transfer and dissemination model is depicted in Figure II. Its primary functions are to produce useful & usable knowledge and to enhance individual & shared understanding, meaning, interpretation and action. Please note that in this model, a federal government veterans organization has been used to identify some of the stakeholders.
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FIGURE II: A GENERIC KNOWLEDGE TRANSFER AND DISSEMINATION MODEL |

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Knowledge transfer and dissemination play important roles within and across the applied research process. For example, within the Questions step, the definition of relevant research questions is greatly enhanced by the exchange of knowledge. Sharing researcher knowledge about the applied research process, and developments in other jurisdictions, helps clients (stakeholders) to better understand the environment in which applied research findings are generated, to better frame and focus the knowledge they share, and to place it in context. Conversely, clients (stakeholders) sharing knowledge about their issues, challenges, needs and preferences helps the researcher to better understand the environments and ways in which applied research findings are used and to better plan applied research activities. This kind of dialogue and sharing enables clients, stakeholders and the researcher to: balance advocacy and inquiry, heighten awareness and insight, think and reflect together, build capacity for new relationships and behaviors, and take mutual responsibility for choices, actions and outcomes116. In another example, engagement and interaction with clients and stakeholders across Questions, Activities, Findings and Outcomes, enables the researcher to better: design and execute research activities, understand what should be transferred/ disseminated, determine to whom (and by whom) knowledge should be transferred/ disseminated, tailor how knowledge should be transferred/disseminated, and assess the effects of knowledge transfer/dissemination.46 The key principles that guide knowledge transfer and dissemination in the applied research process include:
7.1.1 Stakeholders Stakeholders are subdivided into four groups: basic and applied researchers (e.g., clinical, social, economic, biomedical, etc.), government and non-government administrators (e.g., strategists, analysts, planners, adjudicators, etc.), primary and allied providers (e.g., physicians, nurses, pharmacists, counselors, etc.) and citizens (e.g., veterans, families, general public, media, etc.). It is becoming increasing obvious that early and interactive engagement of all relevant stakeholders46 throughout the research cycle leads to the identification of clearer, needs-driven research questions, more focused and collaborative research activities, better contextualization of research findings, more targeted dissemination vehicles and enhanced outcomes. 7.1.2 Research QuestionsResearch questions must be informed by relevant stakeholders. The questions may be influenced by social and economic forces; stakeholder perceptions and expectations; organizational objectives and challenges; existing agreements; current practices; and differing contexts for action. Deep listening skills are required to correctly elicit needs. Careful attention must be paid to avoid the potential for bias to be introduced as a result of stakeholder involvement.46 Glasziou et al117 remind us that different types of questions require "different types of evidence." Techniques that may be used to surface research questions include: stakeholder engagements, environmental scans, and strategic planning. Models and frameworks (research, policy, service, funding, etc.) and critical success factors may be used to validate the research questions. By way of an example, the CHSRF118 identified eight steps that a decision-maker can use, while interacting with a researcher, to turn the decision-maker’s issues into the right research questions: commit enough time, get a knowledge broker on the team, understand your research partner, help your research partner to understand you, separate value choices from information needs, unpackage the problem, choose an approach, and make a plan for long-term interaction. 7.1.3 Research ActivitiesResearch activities include: strategic initiatives, targeted research projects, commissioned research, clinical trials or protocols, pilot projects, peer reviews, policy reviews, program reviews, surveys, interviews, focus groups. Research activities must be guided by appropriate methods, tools, standards and protocols. A sustainable research environment requires that attention be paid to resourcing, promoting, supporting and capacity building. 7.1.4 Research FindingsResearch findings must be contextualized to the respective stakeholders or audiences and translated into actionable messages. Dissemination vehicles include: publications, town halls, dialogues, conversations, stories, narratives, discussions, meetings, conferences, peer groups, exchange networks, clinical rounds, expert panels, professional bodies, etc. Dissemination may be facilitated by knowledge brokers, knowledge networks, communities of practice, professional bodies, etc. Research findings may be synthesized into best practices or practice guidelines and retrievable from clearinghouses or repositories. Research findings will also inform future research directions. By way of examples, the Program in Policy Decision-Making119 program provides guidelines for actionable messages and the Organizing Committee120 for the Knowledge Transfer: Looking Beyond Health conference provides guidelines related to the audience, the message and its delivery. 7.1.5 Research OutcomesPositive research outcomes encompass informed policy making; evidence-based planning and decision-making; targeted resource allocations; effective products, services and systems; shared responsibility and benefits; modified behavior; relevance and value; and improved stakeholder/population health. Positive outcomes may be reinforced by facilitating the delivery and usage of just-in-time knowledge and concentrating on effective communications, performance improvement, capacity-building, relationship enhancement, lessons learned, return on investment, audits, evaluations, etc. 7.1.6 Infrastructure
Infrastructure refers to the
supporting elements of the research environment that enable knowledge
transfer to flourish. Individuals, teams groups and communities
specializing in human resources, information technology and other
organizational disciplines contribute to the establishment of a strong
and diverse research culture. Effective and efficient organizational
processes (e.g., governance, management, sense-making, serving,
learning, etc.), practices (e.g., communications, change, quality,
performance, etc.) and standards (e.g., confidentiality, privacy,
ethics, etc.) contribute to the sustainability of the research
environment. |
8. KNOWLEDGE-RELATED PRACTICES [Back to the Table of Contents]
| The selection and use of a specific
practice should be guided by its appropriateness to the task and its
stakeholders and the availability of skilled practitioners and
requisite resources. Table 8 presents a sampling of knowledge-related
practices.
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Table 8: Knowledge Transfer, Dissemination and Utilization Practices |
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Determine Research Questions |
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Conduct Research Activities |
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Transfer / Disseminate Research Findings |
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Apply Research Findings |
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| 9.
ESTABLISHING A SUSTAINABLE, HIGH-PERFORMANCE, APPLIED RESEARCH ENVIRONMENT (SHARE) [Back to the Table of Contents] The SHARE Model is comprised of five interdependent components: Key Activities, Inputs, Actions, Supports and Outputs (see Figure III). For a sustainable applied research environment to flourish, it must establish best practices for each component.
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Figure III: A Sustainable, High-Performance, Applied Research Environment (SHARE) |

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9.1 KEY ACTIVITIES The key activities that drive the SHARE are:
9.2.1 Clients and Stakeholders
9.2.1 Clients and Stakeholders A clear understanding of client and stakeholder issues, challenges, needs and, where relevant, work processes guides research priorities and activities. 9.2.2 Environmental ScansA comprehensive picture of local, national and global drivers of applied research will emerge from targeted environmental scans. 9.2.3 Demand and Needs AnalysesConsultations with clients, stakeholders and research experts will help to clarify existing demand and emerging needs. 9.2.4 Vision, Mission and MandateClient/stakeholder needs and demands will inform a Vision Statement (which describes the desired future state) and a Mission Statement (which will guide decisions and actions). 9.2.5 Strategic Priorities To enable timely and relevant activities and outcomes, the needs, vision and mission must be translated into Strategies Priorities. 9.2.6 StrategiesThe SHARE Research Plan lays out the management framework (mandate, key activities, governance, domains of research, organization and funding, and privacy and ethics), results from consultations on research needs and major research initiatives and timeframes. Sustainability of the SHARE will be enhanced by the development of the following strategies:
9.2.7 Operating Plan and Budget The operational activities that will leverage each of the above strategies will be reflected in the SHARE operational plan, which spell out its planning assumptions, operational priorities, core activities, supporting projects, capacity-building approaches, resource requirements and allocations, budget scenarios, expected outcomes, action plans and implementation approaches (all linked back to the SHARE strategic plan). 9.2.8 Proposals (Internal/External)Proposals for funding may be directed toward applied research (e.g., open grant competitions, commissioned research, etc.) or capacity assessment & development (e.g., evaluation; operations, equipment, personnel and training; communications and social marketing; organizational, community, or network design; etc.). Internal and external funding proposals should address:S
_________ 9.2.9 Projects Projects will be established in accordance with the operating plan. Capacity must be built-in for ad hoc projects and activities, based upon newly identified or emerging needs. 9.3 ACTIONSActions will be guided by priorities, strategies and plans and may include: strategic initiatives, targeted research, surveys, pilot projects, and products and services. Research activities will enhance capacity for sense-making, knowledge creation, knowledge transfer, policy-making, decision-making and overall knowledge use. 9.4 SUPPORTS9.4.1 Learning Clients, stakeholders and research staff must engage in continuous learning. 9.4.2 ScanningResearch staff will have the ability to continuously scan for new and relevant concepts, developments, expertise, processes, practices, products, services, etc. Strong professional networking and information retrieval skills are required. 9.4.3 CollaboratingCollaboration will be driven by purpose (e.g., executing, contributing, sharing, practicing, coordinating, cooperating, learning, etc.), supported by structures (e.g., programs, products, services, summits, clearinghouses, working groups, alliances, networks, mentoring, discussion groups, print and electronic media, etc.) and technologies (e.g., portals, decision support, simulations, document management, workflow management, e-mail, productivity applications, etc.) and focused on outcomes. 9.4.4 Communicating A variety of communications approaches (person-to-person, social marketing, storytelling, electronic conferencing, etc.) and vehicles (meetings, focus groups, townhalls, web sites, mail lists, newsletters, etc.) will be required to facilitate the engagement and participation of clients and stakeholders throughout knowledge transfer, dissemination and use cycles. 9.4.5 Networking To reap/share the benefits from expertise and developments related to the SHARE key activities, networks will be sought out, participated in, or developed. 9.4.6 GovernanceGovernance practices will reflect
federalT and industryU standards and clarify and
provide oversight for the SHARE ends (understanding why it exists and
what impact it should have) and its means (understanding how will it
make an impact). 9.4.7 Management Management practices will reflect
federalV and industryW standards and facilitate
efficient and effective execution of the SHARE responsibilities. [Footnote W = American Management Association http://www.amanet.org/index.htm] 9.4.8 Infrastructure Availability of the people, processes, practices and structures that support the work of the SHARE must be ensured. These include information technology, human resources, finance, security, facilities, etc. Infrastructure requirements should be captured in the strategic and operational planning cycles. 9.4.9 Project Management Projects will be managed in accordance
with recognized applied researchX and project managementY
standards to optimize scope, human resources, time, communications,
risk, quality, costs, and deliverables. Project management frameworks,
best practices, and tools will be maintained and applied with
consistency. [Footnote Y = Project Management
Institute http://www.pmi.org/info/default.asp] Performance will be assessed in
accordance with federalz and industry standardsAA.
Performance measures and related indicators will enable the SHARE to
monitor (predict) and adjust client services & products, applied
research processes & practices, staff learning & growth, and
financial allocations & management activities. [Footnote AA = Balanced Scorecard Collaborative http://www.bscol.com/] 9.4.11 Outputs Effective transfer and dissemination will enhance capacity for evidence-based policy-making, decision-making and practices, which will increase the overall performance of the health system and improve overall health outcomes. The SHARE will promote a culture that thrives on just-in-time knowledge, innovation, and lessons learned. This will help the SHARE to remain agile and responsive and guide its future direction.
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10.
CRITICAL SUCCESS FACTORS
[Back to the Table
of Contents]
[Back to the Table
of Contents]
Critical success factors describe the key items, issues or activities that will be used to determine whether the knowledge transfer and dissemination activities have been successful. The factors are presented in Table 10, in the following categories: general, knowledge, values, governance, management, culture, clients/stakeholders, application, infrastructure, accountability, performance, measurement, outcomes and value. |
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Table 10: Critical Success Factors for Knowledge Transfer |
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General |
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Knowledge |
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Values |
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Governance |
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Management |
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Culture |
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Stakeholders / Clients |
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Application |
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Infrastructure |
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Accountability |
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Performance |
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Measurement |
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Outcomes |
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Value |
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Note: All Web links successfully accessed May 2004
Glossary of Knowledge Management
Terms – Canadian Forest Services – NRCan
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APPENDIX B – A SAMPLING OF WEB-BASED RESOURCES [Back to the Table of Contents]
Complexity http://www.plexusinstitute.com/edgeware/archive/index.html http://www.mountainquestinstitute.com/ Health Care – Evidence-based
http://www.buildingthefuture.ca/ http://www.regionalization.org/ http://www.cchse.org/ http://www.carlsonschool.umn.edu/Page1211.aspx http://www.chcs.org/ http://www.umbc.edu/chpdm/index.php http://www.healthorgchange.com/index.htm http://www.ihi.org/ http://erc.msh.org Health Policy+ http://www2.alliance-hpsr.org/jahia/Jahia/cache/off http://www.cprn.org/en/index.cfm http://www.hpolicy.duke.edu/cyberexchange/ http://www.jsiuk-gripp-resources.net/gripp/do/viewPages?pageID=1 http://www.healthpolicymonitor.org/ http://umanitoba.ca/centres/mchp/ http://www.nhpf.org/ http://www.researchtopolicy.ca http://www.healthpolicy.ucla.edu/ Health Quality http://www.ahqa.org/pub/inside/158_716_2487.CFM?CFID=9916505&CFTOKEN=43447367 http://www.hqc.sk.ca/ Health Research http://www.ahrq.gov/ http://healthy.uwaterloo.ca/ http://www.utoronto.ca/chp/CCHPR/index.htm http://www.chsrf.ca/home_e.php http://www.cihr-irsc.gc.ca/e/193.shtml http://www.research-transfer.org/eng/index.cfm http://www.chsra.wisc.edu/ http://www.dartmouth.edu/~cecs/ http://www.ahs.uwaterloo.ca/~cahr/ http://www.york.ac.uk/inst/che/ http://www.chepa.org/home/default.asp http://www.chere.uts.edu.au/ http://www.cheos.ubc.ca/main.html http://www.chspr.ubc.ca/ http://www.healthorgchange.com http://www.ahfmr.ab.ca/rtna/ http://www.academyhealth.org/hsrproj/ http://www.ices.on.ca/ http://www.cihr-irsc.gc.ca/e/institutes/ihspr/13733.shtml http://www.iwh.on.ca/ http://www.msfhr.org/ http://203.94.147.62/ http://www.nih.gov/ninr/ http://www.nlcahr.mun.ca/pages/funding_general_info_1.html http://www.ohri.ca/home.asp http://www.ciar.ca/ http://www.cordnet.ca/ Health Services http://www.hitchcock.org/webpage.cfm?site_id=2&org_id=108&gsec_id=0&sec_id=0&item_id=2486 http://www.fimdm.org/ http://www.fetzer.org/rcc/ http://www.usingresearchinprimarycare.co.uk/ Knowledge Dissemination http://www.york.ac.uk/inst/crd/ http://www.abdn.ac.uk/hsru/guide/guide.hti http://www.hiquality.org.uk/default.htm http://www.ncddr.org/ http://www.kdstudy.ca/about.html Knowledge Management http://www.hc-sc.gc.ca/iacb-dgiac/km-gs/english/kmhome.htm http://groups.yahoo.com/group/ikmf_figs/ http://www.knowledgeboard.com http://www.nelh.nhs.uk/knowledge_management/default.asp http://www.openclinical.org/home.html http://www1.va.gov/visns/visn02/is/km/ Knowledge Sharing
Knowledge Transfer http://www.nursing.ualberta.ca/knowledgetransfer/ http://www.iwh.on.ca/kte/kte.php http://www.chsrf.ca/knowledge_transfer/index_e.php http://www.patientsafetycenter.com/knowledge_transfer.htm http://www.nursing.utoronto.ca/research/ktrounds/ Knowledge Translation http://www.cihr-irsc.gc.ca/e/about/2894.shtml http://www.ktp.utoronto.ca/ Knowledge Utilization
Project Management http://www.pmi.org/info/default.asp Technology
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APPENDIX
C – ABOUT CONTINUOUS INNOVATION AND PETER WEST Continuous Innovation Clients rely on Continuous Innovation to conduct comprehensive environmental scans on challenging topics, to perform a thorough analysis of the materials retrieved and individuals consulted, to clearly communicate the key findings, to help clients to understand the implications of these findings and to strategically position clients to act on related opportunities (or threats). Clients also depend on Continuous Innovation to translate ideas into comprehensive models or frameworks that function as critical guides for stakeholders and contribute to focused execution. A sampling of clients includes the Canadian Health Services Research Foundation, Veterans Affairs Canada and the National Committee for Canadian Francophonie Human Resource Development. Continuous Innovation has a strong working relationship with the Mountain Quest Institute – a consulting, research and learning center dedicated to working with individuals, groups and organizations to achieve growth, understanding and high performance in this age of change, uncertainty and complexity. The Mountain Quest Institute is the birthplace of the Intelligent Complex Adaptive System (ICAS) a new model for creating an adaptable, high performing organization in a fast-changing, complex marketplace. Institute professionals are available to perform studies and provide consulting services in areas such as strategic planning, knowledge management, adult learning, and systems and complexity thinking applied to problem solving and decision-making. Institute researchers can also help with leadership and team performance issues. For more information about Continuous Innovation - http://www.continuousinnovation.ca For additional information about the
Mountain Quest Institute - http://www.mountainquestinstitute.com As a consultant, advisor, manager and researcher, Peter West has built a reputation for the timely delivery of insightful and innovative solutions in both the public and private sectors. Combining strong conceptual, complexity and systems thinking, Peter consistently identifies, represents, diagnoses and solves challenging problems. Among his many successes, he researched and developed an intellectual capital framework for telemedicine, designed a Sustainable Innovation Model that complemented the Government of Canada's Innovation Strategy, and conducted environmental scans on knowledge networks and communities of practice in the healthcare industry. Peter's work approaches serve as the penultimate example of knowledge transfer, dissemination and utilization in a changing world. Professional networking and information retrieval skills enable him to tap the minds of recognized subject matter experts around the world to monitor domain-specific advances, leverage newly published materials, identity and share best practices, and optimize the flow and uptake of knowledge. Strong analytical and communication skills enable him to capture, synthesize and disseminate complex information in both physical and virtual environments using simple, understandable, client-sensitive visual and text-based messages. Combine these unique skillsets with a deep appreciation of the human, organizational and technical dynamics associated with the management of knowledge, learning, innovation and change, and you move into Peter's world. Peter is a Senior Researcher and Associate of the Mountain Quest Institute. You can reach Peter at 902-569-4870 or peter.west@continuousinnovation.ca.
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APPENDIX D – REFERENCES [Back to the Table of Contents]
2 David J. Snowden
(2003) The Future of Knowledge: Increasing Prosperity through Value Networks, Butterworth-Heinemann 4 Claire McInerney
(2002) 5 Daniel Goleman,
Richard Boyatzis and Annie McKee (2002) 6 Donald M. Norris,
Jon Mason, Robby Robson, Paul Lefrere, and Geoff Collier (2003) 7 M Lemon and P. S.
Shota (2003) 8 Jeffery Pfeffer and
Robert I. Sutton (2000) 9 Sandra Nutley,
Isabel Walter and Huw T. O. Davies (2003) 10 David J. Snowden (2002, 2003) 11 Thomas H. Davenport and John
Glaser (2002) 12 Irving Gold (2002) 13 Nancy M. Dixon (2000) Utilization of Social Science Research Knowledge in Canada. Research Policy, Vol. 30, 333-349 15 Nora Jacobsen, Dale Butterill
and Paula Goering (2004) 16 Ikujiro
Nonaka and Hirotaka Takeuchi (1995) 17 Martin Glisby and Nigel Holden
(2003) 18 Patrick S. W. Fong (2003) 19 Susan J Elliott, Jennifer O’Loughlin,
Kerry Robinson, John Eyles, Roy Cameron, 20 Michelle Crozier Kegler
and Kenneth R. McLeroy (2003) 21 Kristine E. Pringle,
Rebecca Wells and Sonya Merrill (2004) 22 Hans van der Bij,
Michael Song and Mathieu Weggeman (2003) 23 National Center
for the Dissemination of Disability Research (2002) 24 National Center
for the Dissemination of Disability Research (2001) 25 Mark J. Dobrow,
Vivek Goel and R. E. G. Upshur (2003) 26 Knowledge
Translation Overview (Canadian Institutes of Health Research) 27 Kendall Ho, Sandra
Jarvis-Selinger, Michal Fedeles, Chris Steele, Elizabeth Robertson and
Abhirami Gunasingam (2003) 28 Dave Davis, Mike
Evans, Alex Jada, Laure Perrier, Darlyne Ryan, Gary Sibbald, 29 Health Canada
(1998) 30 David J. Snowden
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(2002) 32 John N. Lavis,
Suzanne E. Ross, Jeremiah E. Hurley, Joanne M. Hohenadel, 33 Sandra Nutley
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Alan M. Jette, Sharon Tennstedt, Stephen M. Haley, and Virginia Quinn
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Dale Butterill and Paula Goering (2003) 36 Canadian Health Services
Research Foundation (2003) 37 Cynthia F. Kurtz
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Raines and Bob Filipczak (2000) 41 Robert Kegan and
Lisa Laskow Lahey (2001) 42 Carla O'Dell and
Jack Grayson (1998). 43 Thomas H.
Davenport and John C. Beck (2001) 44 Nathaniel Foote,
Leigh Weiss, Eric Matson and Etienne Wenger (2002) 45 Martin Dawes and
Uchecukwu Sampson (in press) 46 John N. Lavis,
Dave Robertson, Jeniffer M. Woodside, Christopher B. McLeod, Julia
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Haldin-Herrgard (2000) 48 Simon Innvaer,
Gunn Vist, Mari Trommald and Andrew Oxman (2002) 49 Chris Argyris
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(1990) The Communal Resource and Information Systems. Journal of StrategicInformation Systems, Vol. 11, No. 2, p.85-107 52 Gee Woo Bock and
Young-Gulkim (2002) 53 Stephen R. Covey
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Craig-Lees (2001) 56 Pamela J. Hinds
and Jeffrey Pfeffer (2003) 57 Sholom
Glouberman and Brenda Zimmerman (2002) 58 Center for the
Study of Healthcare Management (2003) Organizational Survival in the New World: The Intelligent Complex Adaptive System, Elsevier Butterworth Heinemann, 2004 60 Heather Smith and James D. McKeen (2003) Instilling a Knowledge-sharing Culture. Working Paper. Queens University School of Business http://business.queensu.ca/kbe/papers/abstract_03_11.htm 61 John Seely Brown
and Paul Duguid (2000) 62 Jeffrey L.
Cummings and Bing-Sheng Teng (2003) 63 Vincent M. Ribiere
and Alesa Sasa Sitar (2003) 64 Chuck Seeley
(2000) 65 Veronica Fraser,
Rita Marcella, and Iain Middleton (2000) 66 Dianne P. Ford and
Yolande E. Chan (2003) 67 Jane Royle, Roger
Steel, Bec Hanley and Jane Bradburn (2001) 69 Bec Hanley, Jane
Bradburn, Sarah Gorin, Marian Barnes, Clare Evans, Heather Goodare,
Marcia 70 Suzanne Ross, John
Lavis, Charo Rodrigues, Jennifer Woodside and Jean-Louis Denis (2003) 71 Karen
Golden-Biddle, Trish Reay, Steve Petz, Christine Witt, Ann Casebeer,
Amy Pablo and C R Hinings (2003) 72 Paula Goering,
Dale Butterill, Nora Jacobsen and Darryl Sturtevant (2003) 73 Daniel Z. Levin,
Rob Cross, Lisa C. Abrams and Eric L. Lesser (2002) 74 Robert Galford and
Anne Seibold Drapeau (2002) 75 Thomas A. Stewart
(2001) 76 Rob Cross, Andrew
Parker, Laurence Prusak and Stephe P. Borgatti (2001) 77 Health
Organization Change. Building a Community of Practice in Health Care 78 Hubert Saint-Onge
and Debra Wallace (2003) The Complete Idiot’s Guide to Knowledge Management. Alpha – A Pearson Education Company. 80 Clay Shirky (2003) Developing Socio-spatial Knowledge Networks: A Qualitative Methodology for Chronic Disease Prevention. Social Science & Medicine, Vol. 52, No. 12, p.1763-1775 82 Rob Cross (2000) 83 Rob Cross and
Andrew Parker (2004) The Knowledge-Creating Theory Revisited: Knowledge Creation as a Synthesizing Process. Knowledge Management Research and Practice, Vol. 1, No. 1, p.2-10 85 Quy
Nguyen Huy and Henry Mintzberg (2003) 86 Peter Senge, Art
Kleiner, Charlotte Roberts, Richard Ross, George Roth and Bryan Smith
(1999) 87 Manuela Pardo del
Val and Clara Martinez Fuentes (2003) 88 John P. Kotter and
Dan S. Cohen (2002) 90 Global Business
Network (2002) 91 Linda Ackerman
Anderson and Dean Anderson (2002) 92 National Health
Service – Modernisation Agency (2002) 93 American
Productivity and Quality Center (2003) 94 Everett M. Rogers
(1995) 95 Louise Fitzgerald,
Ewan Ferlie, Martin Wood and Chris Hawkins (2002) 96 Jean-Louis Denis,Marie-Dominique
Beaulieu, Yann Hébert, Ann Langley, 97 Project Management
Institute (in press) 98 J. Rodney Turner
and Ralf Muller (2003) Why Good Projects Fail Anyway. Harvard Business Review (September), p. 109-114. 100 Stephen Ward and Chris
Chapman (2003) 101 Keith F. Snider and Mark E.
Nissen (2003) 102 Harvard Business Review
(2003) 103 Mikael Lindvall, Iona Rus and
Sachin Suma Sinha (2003) 104 Jing
Luan and Andreea M. Serban (2002) 105 Thomas R. Eng (2001) 106 Etienne Wenger (2001) 107 Etienne Wenger (1996) The Knowledge Management Toolkit: Orchestrating IT, Strategy, and Knowledge Platforms. Prentice Hall PTR (Second Edition) 109 Canadian Health Services
Research Foundation. Is Research Working for You? A Self-assessment
Tool. 110 Carol Willett (2002) 111 Canadian Research Transfer Network
(2002) 112 Shan L. Pan and Dorothy E. Leider
(2003) 113 David J. Snowden (2003) 114 Canadian Health Services Research
Foundation (2003) Complex Societal Problems in Operational Research. European Journal of Operational Research, Vol. 140, No. 2, p. 232-240 116 William Isaacs (1999) 117 Paul Glasziou, Jan Vandenbrouche
and Iain Chambers (2004) 118 Canadian Health Services Research
Foundation (2001) 119 Program in Policy Decision-Making
(2003) 120 Tom Abernathy, Jane Coutts, Diane
Royce, Jane Bartram, Dee Kramer, Kathy Knowles Chapeskie, 121 Judy M. Birdsell, Janet Atkinson-Grosjean
and Rejean Landry (2002) 122 Julia Abelson, Pierre-Gerlier
Forest, John Eyles, Patricia Smith, Elizabeth Martin and
Francois-Pierre Gauvin (2003) 123 Michael M. Beyerlein, Sue
Freedman, Craig McGee and Linda Moran (2003) 124 World Bank Group – Operations
Evaluation Division (2003) Sharing Knowledge: Innovations and
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